Big Book of Color in Design
Few books on design address the use of color and its role as a tool that creates moods, images and emotion. Now at last The Big Book of Color in Design addresses this need, providing a rich treasure chest of ideas in its 30 different sections. Each section follows a mood (such as "classy," "hot," "regal," or "corporate") and shows current projects designed to evoke that feeling. Every project features a color chip with the CMYK formula for creating a similar tone. Hundreds of examples show how color is used in brochures, ads, logos and more. A worthy successor to the best-selling Big Book of Design Ideas, The Big Book of Color in Design is the ultimate companion to anyone designing for today's sophisticated market.
Autor: | Carter, David E. |
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ISBN: | 9780060536121 |
Sprache: | Englisch |
Produktart: | Gebunden |
Verlag: | Harper Collins (US) |
Veröffentlicht: | 29.04.2003 |
Schlagworte: | ART: Color Theory ART: General ART: Techniques / General BUSINESS & ECONOMICS: Advertising & Promotion DESIGN: General DESIGN: Graphic Arts / Advertising DESIGN: Graphic Arts / Commercial & Corporate DESIGN: Graphic Arts / General |
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