Big Strategies for Small Business
Exceptional Projects in Europe
A new look at models of cooperation for trades of the future. Using seven in-depth case studies, this book looks at how globalization affects the competitiveness of small businesses. It explores the opportunities that are open to them today, and the successful strategies and models that promote development.
| ISBN: | 9780230223318 |
|---|---|
| Sprache: | Englisch |
| Seitenzahl: | 334 |
| Produktart: | Gebunden |
| Herausgeber: | Gögl, H. Schedler, C. |
| Verlag: | Palgrave Macmillan UK |
| Veröffentlicht: | 07.05.2009 |
| Untertitel: | Exceptional Projects in Europe |
| Schlagworte: | business competitiveness management marketing network management small business strategy success |
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