I Want That!
How We All Became Shoppers
Shopping has a lot in common with sex. Just about everybody does it. Some people brag about how well they do it. Some keep it a secret. And both provide ample opportunities to make foolish choices.Choosing and using objects is a primal human activity, and I Want That! is nothing less than a portrait of humanity as the species that shops. It explores the history of acquisition -- finding, choosing, spending -- from our amber-coveting Neolithic forebears to Renaissance nobles who outfitted themselves for power to twenty-first-century bargain hunters looking for a good buy on eBay. I Want That! explores the minds of shoppers in the quest to nourish and feed fantasies, to define individuality, to provide for family, and to satisfy the needs for celebration, power, and choice -- all of which lead us to malls, boutiques, websites, and superstores.
Shopping has a lot in common with sex. Just about everybody does it. Some people brag about how well they do it. Some keep it a secret. And both provide ample opportunities to make foolish choices.Choosing and using objects is a primal human activity, and I Want That! is nothing less than a portrait of humanity as the species that shops. It explores the history of acquisition -- finding, choosing, spending -- from our amber-coveting Neolithic forebears to Renaissance nobles who outfitted themselves for power to twenty-first-century bargain hunters looking for a good buy on eBay. I Want That! explores the minds of shoppers in the quest to nourish and feed fantasies, to define individuality, to provide for family, and to satisfy the needs for celebration, power, and choice -- all of which lead us to malls, boutiques, websites, and superstores.
| Autor: | Hine, Thomas |
|---|---|
| ISBN: | 9780060959838 |
| Sprache: | Englisch |
| Produktart: | Kartoniert / Broschiert |
| Verlag: | Harper Collins (US) |
| Veröffentlicht: | 14.10.2003 |
| Untertitel: | How We All Became Shoppers |
| Schlagworte: | BUSINESS & ECONOMICS: Consumer Behavior BUSINESS & ECONOMICS: Marketing / General ECONOMICS: CONSUMER HISTORY: General MARKETING: CONSUMER TRENDS & BEHAVIOR PSYCHOLOGY: Social Psychology SOCIAL SCIENCE: Anthropology / Cultural & Social SOCIAL SCIENCE: Popular Culture SOCIAL SCIENCE: Sociology / General |
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